Belkin Cycling Team To Lose Their Title Sponsor

Last updated : 17 June 2014 By Covsupport News Service

Belkin have announced that they will be withdrawing their title sponsorship at the end of this season.

Belkin took over just before the 2013 Tour De France of a team which had been sponsored by Rabobank and then was called Blanco until the electronics company took over the title in June 2013.

A press statement for the Dutch based Belkin team by Managing Director Richard Plugge, reads: "It is unfortunate that this new collaboration is not going to be extended.

"With the motto #ridethefuture, we have generated a lot of goodwill in the past year, in an environment that is still critically observed.

"Our innovative method and forward-looking TEAM philosophy has brought the sport back where it belongs, with fans and stakeholders.

"Our performance, battle mode, transparency and accessibility have not gone unnoticed by the public and industry.

"We will now start an intensive search for a new sponsor to be able to continue the journey that we started. We have full confidence in the future and expect to appear with a new sponsor on the shirt at the start of the 2015 season.

"We are a Dutch procycling team with an international image and World Tour status, therefore we expect to find a new title sponsor. We were already in conversation with additional sponsors and still have sponsorship opportunities open for the upcoming Tour de France."